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Marketing

Get the inside scoop on everything that's happening around Beamium - directly from the people who made it.

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Content Marketing For Business: Benefits and Best Practices

It’s 2017. Where’s your content?! As the Content Marketing Institute (CMI) calls it, content marketing is today’s marketing. It is no longer an option; it’s a requisite. According to the B2B Content Marketing 2015: Benchmarks, Budgets, and Tre... Read More

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Slide Analytics and Customer Insights – How Beamium enhances your lead generation with smarter lead forms

A lot of work is needed for drafting presentations, white papers or infographics. Hence, you should ensure that these documents are used most effectively. In 2017, it’s not enough anymore to share them as an email attachment. Beamium helps ... Read More

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White Paper Marketing – A new era of Lead Generation

There is no question that online marketing is a key element of most businesses nowadays. If your business does not have a website or is not actively looking to acquire leads on the internet, you might want to reconsider. There are a great deal of ... Read More

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Getting the best Leads with White Paper Marketing

One of the most popular terms in the online marketing jargon is that of content marketing. This new strategy delivers powerful content via social media, blogs and other visual channels towards the internet community and aims to enhance the traffic... Read More

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Smarketing – Sales and Marketing Integrated

There is a rising trend in the last years to view sales and marketing activities more closely related to each other. Closer than ever before. Usually, these two sectors of a business have worked in completely different tasks, resulting in constant... Read More

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From Content Marketing to Lead Generation

Marketing techniques have evolved drastically in recent years. To think that 50 years ago, it was a common practice to pick up a phone book and dial random numbers one by one to pitch a company’s product. Now, you see the big companies getting tho... Read More

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Using Email Data to Out Smart the Competition

Marketing was once a shouting match. Companies would toe up to one another to see who could make the most noise. As fun as that was, marketing has completely changed with the digital age. No longer are consumers looking to the loudest company. ... Read More

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Content Marketing and Your Sales Funnel

Businesses today are scrambling for content – unique relevant ones that go above and beyond SEO-centric content. In fact, 88% of B2B marketing professionals rely on custom content; 75% of which plan to continue with their content strategy in t... Read More

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Bridging the Gap between Sales and Marketing

What happens if you do a quick search on your LinkedIn for the terms marketing or sales? You will find hundreds of contacts with positions such as “Head of Business Development”, “Online Marketing Director” or “Inbound Marketing Manager” and many ... Read More

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The world's best lead validation platform

Every marketer knows the annoying situation of having too many incorrect conversions. Performance marketing, content marketing, newsletter sign-ups - all of them have the same problem: many conversions do not meet the requirements or are inc... Read More

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Google AdWords vs. Content Marketing

Online marketing is all about bringing people to your website. Unsurprisingly, Google can be of great help to get the attention of prospective clients. Nearly everybody uses Google which makes it a must-have marketing channel. There are two ways t... Read More

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How to Write SEO-Optimized Blogposts

Blogging is the most important element of content marketing. But simply writing the blog is not enough. A sophisticated SEO-knowledge should exist before writing blogposts. Find out how to write blog articles in a way that they are ranked well fro... Read More

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How to Get More Website Leads than Your Competition

Most sales personnel at companies we talk to feel their websites do a fair or poor job of generating sales leads, with many being to small, not suitable or not really leads at all. Chasing down these marginal leads distracts sales reps and diverts... Read More

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The Importance of Analyzing Marketing Information

How much time does your company spend on creating marketing presentations, white papers and other materials? Probably a lot. And how much time and money is spent on distributing them to prospective clients? Incredibly much. But how deep do you ana... Read More

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5 Tips to Market your Business on Twitter

Social media marketing is one of the new marketing channels which many companies should be able to master. Facebook, Twitter, Pinterest and many other platforms offer space to present your business. In this blogpost, we will have a closer look on ... Read More

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5 Ways to Enhance the Quality of Inbound Leads

Managers often want to get more leads to increase the company’s revenue. But what the really should desire is a higher quality among the leads coming from inbound marketing. It’s rarely the case that a company does not get any leads from marketing... Read More

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4 Tips to Enhance your Content Marketing Strategy

Your content marketing activities are crucial for successfully getting inbound leads. While high-quality content was neglected in the past, it became more and more important in the last months. The better the content, the better will the leads be ... Read More

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How to Turn Website Visitors into Customers

If you are good at inbound marketing or if you know how to do search engine marketing successfully, you probably have enough website visitors on your webpage daily. The main challenge of most companies is not to get enough traction to their websit... Read More

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8 Tips for your White Paper

White papers are awesome marketing instruments which help you to get highly qualified leads. By describing solutions for common problems of prospective customers, the white paper shows the client how your company can help to handle them. The bette... Read More

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The Advantages of Marketing Calls in a Digital World

In today’s digital society, many new ways of marketing have been developed. Social media ads, search engine ads, affiliate programs, email campaigns and video marketing are only a small number of many new ways to market your business. Unfortunatel... Read More

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How to Get Better Leads with Gated Content

Should you gate your content or not? Many marketers deal with this difficult question and are unsure about the effects gated content will have on their lead generation strategy. There are many pros and cons for turning content into gated content. ... Read More

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5 Tips to Market Businesses on Facebook

Everybody knows Facebook, but most people only use it for private purposes. A great social network for interacting with others, sharing pictures and socialization. But what about using Facebook for your business? Although most companies have a Fac... Read More

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How to Generate Inbound Leads with White Paper Marketing

Does your website contain a white paper? And do you regularly share this white paper with your clients? Find out why you should do so and which other advantages white paper marketing includes. The advantages of white paper marketing A white paper... Read More

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Closing the Gap between MQL and SQL

Since many years, there is a big dilemma in corporations. Marketing teams create leads, and sales teams complain about the quantity and the quality of these leads. Either there are too many marketing qualified leads and the sales representatives d... Read More

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4 Tips to Get Press Coverage

Press coverage is a great way of marketing your business. In contrast to paid aids or TV spots, posts on well-known blogs showcase your business in much more detail to potential customers. By building valuable contacts to journalists around the wo... Read More

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Beamium launches new lead acceleration tool for marketers

Capturing high-quality leads is one of the main challenges marketers face in 2017. Inbound marketing's popularity has skyrocketed, but many companies fail to turn traffic and social media followers into customers. While every marketer has the ambi... Read More

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Creating Better Inbound Marketing Blog Posts

Inbound marketing became a very powerful tool and outperforms traditional marketing as well as outbound sales in many aspects. If you don’t want to waste enormous amounts of money on ads or affiliates, you should have a good content marketing stra... Read More

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Share your Presentation and Capture Leads

After investing a lot of time into drafting a new presentation, it is time to get leads. Presentations can be shared through multiple channels such as blogs, social media, via email etc. The main objective of sharing your presentation should be to... Read More

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10 Reasons Why Marketers Should Use Beamium

Marketing and presentations go hand in hand. In other words, a presentation is one of your most powerful marketing tools – if you use it right. Beamium supports marketers to get more leads with their presentations. Find out, how Beamium helps you ... Read More

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How to Capture Sales Ready Leads

Every marketer searches for ways to capture leads online more effectively. Inbound marketing is a trendy way to maximize website views from interested prospects. While there are multiple ways to gather leads from landing pages or through mailing c... Read More

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Presenting to a Remote Audience

Sometimes, you have to hold a presentation to an audience which is physically not present – technology makes it possible. Even though it seems unpractical in the beginning, remote presentations can represent huge efficiency boosts for a company an... Read More

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How to Share Documents on Social Media

Social media became a crucial part of our private life. Even in businesses, social media helps us to interact with colleagues and get to know them better. If you look on social media channels, you will find many quotes, personal information and im... Read More

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Connecting Sales and Inbound Marketing

Connecting inbound marketing and sales became one of the key challenges in business. Traditional sales processes have to be adapted for better interactions with the modern marketing channels. In best case, there should be a friendly exchange of le... Read More

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3 Ways to Embed Presentations in your Website

There are multiple ways to embed presentations in your own website or blog. Find out about their advantages and disadvantages and choose which one makes most sense for you. Slidesnack Uploading and embedding presentations with Slidesnack is very ... Read More

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Achieving Better Telemarketing Results with Beamium

Telemarketing is a great way of acquiring potential customers. Calling potential clients via phone instead of meeting them in person saves both parties a lot of time. Moreover, telemarketing is very effective and helps your company to improve bran... Read More

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The Smart Analytics Tool for Presentations

What do you know about your presentation after the end of your talk? And how much information do you receive if you share your slides via email attachments? Mostly, you don’t have any information about what is happening after you finished your tal... Read More

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Broadcast Office Documents Online

PowerPoint, Excel and Word are the most successful tools for creating presentations, reports and other documents. Everybody knows how to handle them, and we show you how to present them! With Beamium, Office documents can easily be broadcasted onl... Read More

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The Better Email Attachment

How do you share your presentations or documents with colleagues, clients and business partners? In the past, attaching the file at your email was widely used. Nowadays, there are much better ways to share your files than using email attachments. ... Read More

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Inbound Marketing vs Traditional Marketing - How Inbound Marketing Works

Everybody knows what marketing is – more or less. But what about the so hyped term inbound marketing? Inbound marketing basically describes the wonderful situation of customers coming to you to buy a product instead of actively acquiring them. Fin... Read More

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How to Market your Business in Presentations

Presentations are a great chance to present your business in front of a highly valuable target audience. Industry events, webinars and company events should therefore be used to show the uniqueness of your business to the audience. While your main... Read More

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Lead Generation in Content Marketing

There are multiple ways to generate marketing qualified leads. Leads can be generated offline or online. While offline lead-generation was mainly used in traditional marketing, modern marketing benefits from the huge number of online users. Overal... Read More

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Share your Slides Online and Get Contacts

The world of presentations has changed drastically in the last decades. 20 years ago people still used to present with a rudimentary overhead projector. Now there are online webinars for thousands of attendees around the world. Successful presente... Read More

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The Most Creative Telemarketing Techniques

Engaging in sales over the phone has never been easy. You need to approach your customers in a manner that doesn’t sound aggressive and immediately sets them on a defensive position. Moreover, you need to win their attention with creative, unscrip... Read More

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5 Proven Tools to Engage your Webinar Audience

Webinars are a great way to share your thoughts and information with interested audiences all over the world. This without even leaving your home or office. However, just as when you select on which conference you would like to hold your presentat... Read More

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The Best Tool to Share Presentations with Listeners

There are many possibilities for sharing presentations. Depending on the situation, you either want to share the slides in real-time with the audience, to share them afterwards via email or simply to share them online without presenting at all. In... Read More

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4 Online Marketing Tips For Startups

For startups, it is crucial to invest money as efficient as possible. Especially in the early stages of a startup do many entrepreneurs often waste money for expensive marketing campaigns which do not deliver the expected ROI. Here are four select... Read More

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Broadcast Documents and Presentations Online

Did you already hear about broadcasting documents online? Broadcasting simply means that your document will be present online on the devices of your audience. Whenever you move one slide or page forward, your audience will automatically see the sa... Read More

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The Best Tool to Engage your Listeners

Smartphone distractions, impatient listeners and new technologies make it sometimes difficult to engage the audience. This blogpost shows you how Beamium helps you to make presentations more effective. The problem of modern presentations You prob... Read More

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How to Generate Leads with Online Presentations

Most presenters have the ambition to generate valuable leads with their presentations. No matter if you present in front of an audience or if your present at an online conference, you as a presenter want to turn the listeners into customers! In th... Read More

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How to Grow your Webinar Attendees

Webinars are a great and efficient way to market your business. A huge number of participants can be reached simultaneously. While traditional presentation formats limit you to a certain location, webinars enable you to reach potential leads all o... Read More

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Do You Know Your Webinar Audience?

Webinars are a great way to present topics in front of a large audience over the web. Invitations can be shared with known contacts as well as with unknown prospects. Social media, online marketing and the growing sharing economy enable you to att... Read More

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Generate More leads with Webinars

There are many webinar tools available. Most of them make it easy to transfer audio lines to the attendees and some of them even offer possibilities to share your screen or to pre-record the webinar. However, only a few webinar solutions make it p... Read More

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4 Tools to Get the Attention of Your Audience at Webinars

20 years ago you still had to drive all over the country or fly all over the planet to attend a specific conference. Nowadays you can just host your online seminar from your preferred location to viewers all over the planet. Thanks to technology, ... Read More

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Always Include your Contact Details in your Presentation

It’s easier to find a needle in a haystack. We all know the popular expression, but what does this have to do with presentations? Well, you could say you would have more luck finding the needle than contacting a presenter after a big event. It is ... Read More

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Get more Leads with your Sales Pitch

What is the main goal of your pitch? Right, to get valuable leads. Presentations can be great marketing tools if the content and the presentation experience harmonize. Impress your clients, capture contact details and turn them into valuable leads... Read More

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Getting No Contact Details At Your Presentation?

Hearing that round of applause after delivering a great presentation is definitively a unique feeling. Hard work pays off. However, the cherry on the pie will always be the people that approach you afterwards to compliment you on your work and eve... Read More

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Impress your Clients on the Phone Innovatively

You have thirty seconds to impress your client, on the phone. After a five second introduction, there is less than half a minute left to convince your potential client to extend the phone call. What can you do that nobody else is doing to sell yo... Read More

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Make It Easy For Your Audience To Contact You

Presentations are often used as marketing tools with the objective to sell a story. With your presentation, you want to reach your audience and motivate them to stay interested in your topic. In case that you work for a company, you probably want ... Read More

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Present your Designs Online Without Installations

Products are the carriers of your company’s message. The image that a product leaves on the market is a reflection of your company’s reputation. Therefore, it is essential to tailor your products adequately to represent your vision in the best man... Read More

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How to Best Present Web Designs to Clients

We know that you are an amazing web designer! That’s why we want to help you to optimally present your wonderful design creations to your clients. Taste is something very subjective, but an optimal presentation of your designs will convince even t... Read More

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Present Images Online with Beamium

No matter if you are a professional web designer, a photographer or a simple traveler – you want to share your creations with your fellows! But how to present images to clients, friends and family? Do you simply post them on Facebook and Instagram... Read More

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Does your Presentation Look Weird on Another Computer?

It can certainly be a frustrating situation. You spend days, if not months, preparing a presentation for your clients. The topic to be presented: a showcase of your latest design proposals. You are proud of the results and are sure they fit the ex... Read More

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4 Tools to Publish Photoshop Creations Online

Adobe Photoshop is the tool that leaves your imagination without limitations: almost everything is possible to transform, manipulate, create and edit your work with this Adobe program. It is impossible to imagine the creative industry of today wit... Read More

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Prevent Layout Changes for your Document

Technology has enabled us to work better than ever on shared documents and collaborate via the web, and working remotely has become part of the reality we live in today. This does not change the need for teams to interact, and technology has gone ... Read More

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3 Reasons Why You Should Share Handouts After The Meeting

Preparing and online meeting can be a stressful task. Usually not because of the presentation itself, but because of all preoccupations it conveys. You have to schedule a specific time that works for all key participants, you have to coordinate a ... Read More

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How to Avoid a Bored Audience

Everybody is excited and waiting for your speech. You are excited as well and want to get it behind you. The first couple of minutes are awesome, but suddenly your participants are looking more and more bored. What happened and what to do next? 1.... Read More

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5 Tips for Discussing Architecture Plans

Pressure and time restrains are not something new to architects. Since university, architecture students have to spend sleepless nights surviving on coffee to deliver project after project on time. This, of course, also forms part of their later... Read More

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When to Distribute Handouts at your Presentation

You just prepared everything for your presentation tomorrow morning. The notebook is checked, all slides look fancy, the presentation converted to a PDF to avoid layout problems. Only one last question is on your mind: should I print handouts for ... Read More

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Publish Numbers Documents Online

For years, Excel has been the leader of the spreadsheet programs, and will most likely be the industry standard for another while. However, Apple's Numbers follows up close and brings some surprisingly good design features. Keep reading if you wan... Read More

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Share Pages Documents Online

A powerful text editing program for design lovers Apple’s Pages document writing program is a great Microsoft Word alternative, beloved by many Mac users. It offers beautiful templates, a comfortable interface and simple tools to create a styl... Read More

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7 Secrets of a Cover Letter for the Creative Industry

Human resource departments of any great company receive dozens of applications every day, and especially in the creative industry your application needs to stand out like never before. As the cover letter is the first contact you make with the mar... Read More

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Share User Manuals Online

Manuals are essential even in a digital world: User guides and manuals transmit important information to users in a generalized way, help customers to solve problems independently and provide knowledge in the most efficient and best structured... Read More

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Share your Files with one click

Every day, people all around the world share digital documents within their networks. No matter whether you forward important papers to your business partners or provide your fellow students with lecture notes – sharing your files often is annoyin... Read More

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What makes a Great Corporate Video?

Due to the digital change, most of today’s businesses don’t only engage their audience via press releases or common advertisements any more. Nowadays, companies spread the word online through social media channels. In order to create a rewarding o... Read More

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How to Grow your Business with Social Media

Nowadays, everyone is crazy about social media. People worldwide are using online platforms to share their interests, personal experiences or sometimes just some pictures of their friends and family. According to several statistics, about 80% of t... Read More

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Share Large Documents with Followers Worldwide

Nowadays, you often have to send big files to many different people. But what is the most innovative way to share information? The standard way to forward digital documents is through e-mail, but especially when it comes to large files and a ... Read More

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Two Product Startups: To Do, or Not To Do?

You probably have heard of the famous rule of thumb from Venture Capitalists stating that of every 10 start-ups, three or four fail completely, three or four produce either losses or returns, and one or two produce significate ROIs. This is natura... Read More

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How to Conduct a Successful Employee Training

In a world moving faster every day, employees need to be more flexible than ever. They have to adapt new skills and gain knowledge as quickly as possible to be more successful in their job. Training team members has become essential for every mode... Read More

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Innovative Product Launch with Beamium

You want to introduce your newest innovation, product or service to the world? You are getting ready to launch your novelty? A product launch event is always one of the most exciting moments in the process of introducing your new product. However,... Read More

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Proper Media Implementation

Moreover, new implementation possibilities are constantly emerging. While on previous years speakers were working with audio and video files, today there has been a significant increase in the preference for tools such as Periscope or Beamium as a... Read More

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Digital Revolution Enables New Possibilities

Technological developments especially of communication media cause interpersonal interaction on a new level. E-Mail, Skype-Calls and Messenger-Services can replace the no longer necessarily face-to-face communication. Many people share a critical... Read More

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Read PDFs Online

The winds of change in the millennium of binary codes and information technologies are strong and show no sign of slowing down. Thirty years ago it was a privilege of a few companies to own a computer which occupied sometimes entire rooms. Today, ... Read More

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Innovative Business Presentations

In businesses – regardless of a company's size – communication and the infrastructure available for information exchange play crucial roles. It is often difficult to communicate all necessary information to all coworkers at the same time, either b... Read More

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Stream your PDF live to a remote audience

Sharing is caring, even in a digital world. It’s Monday morning, and your inbox is full - no matter what you do. As different as our personality, job or industry may be, there are some things that remain the same for all of us nowadays: We’re depe... Read More

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The Best Online PDF Viewer

Beamium is a tool designed to view and share PDF documents online. Files can be accessed easily by simply uploading the PDF with one click on www.beamium.com. After that, the online interface of Beamium opens your document directly in the browser.... Read More

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Green Innovations for less Paper Consumption

Since the turn of the Millennium, new green technologies have been expected to act as an ignition for environmental solutions. However, that has sadly been the case in many aspects. Despite the introduction of green innovations such as IT and clou... Read More

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5 Tips for Doing Social Media Right

By using Beamium for your presentations, you’re already going the right way about building a long-term connection with your audience, and not just by transferring your files to their devices. Beamium also makes it easy to share your keynote speech... Read More

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Beamium in the Press

Beamium, previously called Slideflight, has become more and more popular since its foundation in November 2015. More than 160 article in the national and international press have been the reason for this increasing popularity. Furthermore, Beamium... Read More

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Creativity Techniques – Arriving at New Ideas Quickly

There’s more demand for creativity today than ever before. Whether delivering a presentation, publicizing a new product, or making a sales pitch, competition is fierce, and only those who make an impression have a chance at success. However, creat... Read More